Why Facebook works for salon marketing

You're not alone in wondering whether Facebook will be important in 2022. You've probably heard (many times) that you should be generating videos,

and you see another firm using Reels and TikTok every day. Facebook may still be effective for local salon marketing, even if TikTok and Instagram are more popular.

Make a salon website. Social media is updated more regularly than corporate websites

Salon owners should take note. Your complicated website may not have time for before-and-after client photos. Post them on your salon's Facebook page instead

 Post regularly. To maximise Facebook, post regularly. Don't spam. Constant Contact recommends posting 3-7 times each week.

Keep your postings relevant and high-quality so your ideal visitor will interact. Each piece of content should enhance brand recognition, promote an event, or develop trust.